ALPHARETTA, Ga., Jan. 9, 2018 /PRNewswire/ — Bridge2 announces Keystone, an all-encompassing SaaS platform for rewards programs which delivers the most engaging rewards selection to loyalty program members. Keystone is an integrated platform which is supported by a fine-tuned eco-system of commerce partners, desirable brands, leading multi-channel retailers and point banks. Unique features of Keystone include: 

  • Flexible, dynamic and a mobile first platform
  • Best in class design and user experience
  • Improved travel offerings and supplier integrations
  • Allows select brands to be featured (i.e. store within a store)


One single integrated platform and ecosystem which builds business with unmatched redemption possibilities.

Keystone is not only a remarkable platform in its breadth, but also its depth, providing reconciliation between program sponsors, point banks and commerce partners – something other platforms fail to capture.

“Our new platform represents our continued investment in loyalty products to enhance the customer experience,” said Larry Wine, Chief Commercial Officer at Bridge2 Solutions. “Keystone connects reward program members, program owners and redemption options through an unmatched customer experience at the most important moment of the loyalty promise between consumer brands and their customers – the moment when reward members redeem their rewards currencies.”

One single platform integration with Keystone allows reward members to redeem online when, where, and how they want for travel, experiences, merchandise, gift cards and more.  Similar to its predecessor platform, Keystone allows split tender redemptions and a unified cart across category redemptions in one shopping transaction. This white label platform integrates with all point banks and allows consumer brands to configure a loyalty program with multi-tier catalogues, flexible pricing and custom branding, which seamlessly integrates with each brand’s look and feel to enhance and enable their loyalty program. 

Keystone enhances engagement between consumers and brands and helps reward program sponsors achieve their business goals through improved customer satisfaction and profitability.  Bridge2’s products have delighted more than 170 million program members, representing more than 1.3 trillion points redeemed.

The Keystone platform is currently live for our robust travel offering; merchandise, gift cards, and all other reward options will be live on Keystone in Q2 2018.

About Bridge2 Solutions:  Bridge2 is the leading SaaS platform technology company providing innovative solutions to drive engagement and loyalty between brands and their consumers. Bridge2 powers loyalty programs for 7 of the Top 10 Financial Institutions and 4500 loyalty, incentive and employee perk programs for companies in Financial Services, Travel & Hospitality, Health & Wellness, Retail and almost every industry. Visit  #Loyalty Unlocked

Amy Harris, EVP Product Marketing 
Bridge2 Solutions


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SOURCE Bridge2 Solutions